Bluestone Digital | Boutique Digital Marketing Agency

Digital Marketing

unlocking the power of paid digital marketing

Unlocking the Power of Paid Digital Marketing

Paid Digital Marketing Strategies Digital marketing has become essential to any successful business strategy in today’s highly competitive landscape. Among the various strategies, paid digital marketing offers a powerful way to reach and engage your target audience. This article will delve into the concept of paid digital marketing, its benefits, and how you can leverage

Unlocking the Power of Paid Digital Marketing Read More »

major algorithm update from google e a t to e e a t what you need to know

Major Algorithm Update from Google E-A-T to E-E-A-T: What You Need to Know

Major Algorithm Update affecting SEO Google is always on a mission to give users the most bang for their search buck. They tweak their algorithms more than a DJ at a rave to provide better results. Recently, they unveiled the E-A-T update, boosting content that shows expertise, authoritativeness, and trustworthiness. But wait, there’s more! Google’s

Major Algorithm Update from Google E-A-T to E-E-A-T: What You Need to Know Read More »

search engine optimization the key to boosting your online visibility

Search Engine Optimization: The Key to Boosting Your Online Visibility

What is Search Engine Optimization (SEO)? Search Engine Optimization or SEO refers to the practice of optimizing a website to increase its visibility on search engine results pages (SERPs) through targeted keywords. The objective is to rank higher on SERPs so as to make it easier for potential customers to find and visit the site.

Search Engine Optimization: The Key to Boosting Your Online Visibility Read More »

google ads performance max

Find out more about Google Ads Performance Max

How Google Ads’ Performance Max ads can help you get the most of your advertising budget As consumers increasingly turn to online channels to find what they need, it’s more crucial than ever for businesses to have a solid online presence across all platforms. Performance Max for marketers gives you access to additional inventory, formats,

Find out more about Google Ads Performance Max Read More »

Optimizing your website for better ad performance

Tips for Optimizing your website for better Ad Performance

Website Optimization Website optimization is one of the most important steps to improve your ad performance. By tweaking your website with small changes to your website, you can increase the number of clicks and impressions your ads receive, which will help you reach your target customers more efficiently. This article provides 9 tips that will

Tips for Optimizing your website for better Ad Performance Read More »

Customer Journey Mapping

Why is Customer Journey Mapping important in Digital Marketing

Have you tried customer journey mapping yet? If not, you’re missing out on one of the most powerful and effective ways to approach digital marketing. With a clear picture of your customer’s journey from awareness to purchase, you can promote your products and services to people at the exact moment they are looking for them.

Why is Customer Journey Mapping important in Digital Marketing Read More »

Digital Marketing Mistakes

5 Common Digital Marketing Mistakes and How to avoid them.

When it comes to digital marketing, the internet is full of tricks and hacks designed to help you get ahead. But while they may seem like quick wins, these tricks often hide a cost that’s too big for your business to pay. The Digital Marketing Minefield When you’re first starting in digital marketing, it might

5 Common Digital Marketing Mistakes and How to avoid them. Read More »