About the Customer
Deirdre Taylor is a tech-savvy individual who started her career in IT. She quickly realized, however, that the job lacked the human interaction she was seeking. So she moved from networking and PC support into facility management and later HR administration. She learned a lot about administration through these jobs, and she worked on projects that used IT to improve processes and make them more efficient.
To some, this might seem like a perfect balance – but for Deirdre it’s just another day at the office!
About the Project
Deirdre Taylor needed to revamp her brand image. Bluestone Digital helped her go through a strategic process to define her brand personality. This included assessing her colors, essence, values, and mission. We helped her with a rebranding exercise so that she could be perceived as the professional she is.
Before
After
